Timeless Italian style deserves an elevated shopping experience. Follow these expert tips to create a display that inspires, engages, and sells.
1. Make It Special
Keep CobbleStone styles grouped together to create a curated, high-end experience. This makes the collection feel exclusive and helps customers shop the brand effortlessly.
2. Stock Smart
Ensure you always have at least two per color per style (or four in one color) to give customers the confidence to buy. Low-stock racks discourage purchases!
3. Style the Looks
Showcase the versatility of CobbleStone by displaying pieces worn casually and as a polished set. A styled look inspires customers to see how they can wear it themselves.
4. Elevate Your Presentation
Use high-quality hangers and include an on-figure photo to help shoppers visualize the fit and styling potential.
5. Add Thoughtful Extras
Enhance the luxury experience—gift each customer a Washable Laundry Bag and a CobbleStone Care Card to encourage proper garment care and repeat purchases.
6. Be the Brand
Wear CobbleStone styles in-store to show firsthand how comfortable and elegant they are—your customers will want to follow your lead!
7. Create a Boutique Moment
Enhance your in-store presentation with a dedicated display rack or styled furniture setup to highlight the collection.
8. Maintain Pricing Integrity
Never mark down our Signature Styles. Instead, run a special promotion to create urgency while maintaining the brand’s prestige.
9. Use Social Media to Sell
Leverage our high-quality brand photography to promote CobbleStone Living styles on your social channels. Don’t forget to tag @cobblestoneliving for potential reposts!
10. Host In-Store Events
Drive excitement and engagement with an exclusive CobbleStone Living event—offer styling tips, VIP shopping, or a seasonal launch to boost sales.